Challenge

Reduce the complications within the sales process to minimize errors and maximize productivity.

Outcome

MERGE designed and developed a custom application for BVI's sales team to consult with surgeons while seamlessly integrating Salesforce and manufacturing databases for greater efficiency.

Results

4-week pack customization process was condensed to under 15 minutes

 

3-4 month sampling process reduced to within a week

 

Reduced sales team turnover and increased team expertise

 

Growth from 4% market share to 10-15%