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Built for life

Help your brand earn a place in people’s lives by turning complexity into clarity at key moments in their journey. Together, we’ll build experiences that feel seamless, human, and whole. With our insights from both consumer and health markets, you’ll see what others miss.

The power of storytelling
through technology

Empower happier, healthier lives by helping people connect with your brand. Together, we’ll identify everyday opportunities for extraordinary impact, powered by human insight, creativity, and AI.
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Content Creation and StorytellingExperienceMedia PlanningOmnichannel OrchestrationPlatformsPublic RelationsStrategy and development

Recent work

Kroger

Achieving a 35% Time Savings in Marketing Operations Workflows

Learn how a national grocery retailer achieved a 35% time savings in marketing operations with MERGE, enhancing efficiency, project management, and personalization.

Kraft Heinz

Improved Efficiency in DAM Saves $4 Million Annually

Discover how a CPG company saved $4 million annually with a DAM system, boosting efficiency, cutting costs, and streamlining asset management for improved results.

Prominent Healthcare Insurance Company

Workfront Implementation Unifies 26 Teams Seamlessly

Learn how MERGE transformed a healthcare insurer's operations by eliminating silos, streamlining workflows, and boosting collaboration with Workfront.

Our clients

Work with an agency that’s Built Different.
MERGE is Built Different to deliver storytelling through technology. Let’s talk about how a human approach to data-driven marketing can elevate your brand, captivate customers, and change lives.
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Explore our industries
Industries overview
Pharma and MedTechHealth ProvidersHealth InsuranceFinancial ServicesFoodRetailConnected Living
Industries overview

Recent insights

From Automation to Agency: What MERGE Has Learned About AI’s Next Leap

AI is evolving from automation to a collaborative "agentic" partner. This shift demands data integrity and reframes ROI as amplification, not just efficiency. "Agentic readiness"—aligning technology, teams, and purpose—is the new strategic priority.

SitecoreAI Ushers in a Unified, Agentic Future for Healthcare Marketing

SitecoreAI marks a pivotal shift by unifying the DXP with agentic AI. This post explores what the new, intelligent platform means for healthcare marketers seeking personalization at scale.

Stop Chasing AI Strategy. Start Building AI Advantage.

Many leaders get lost in the noise of AI trends. The real shift happens when you move from chasing abstract strategy to building a concrete foundation using three essential capabilities: Augmented Intelligence, Advanced Insights, and Automated Industry, ensuring AI delivers true, measurable impact.