Strategy
Featured Offerings
Brand Planning
Positioning and messaging
Brand workshops
Creative strategy
Brand guidelines
Experience
Personas and journey maps
Service design blueprints
Product roadmaps
Content strategy
CRM
Data strategy and martech assessments
Omnichannel contact strategy
Integrated channel plans
Personalization
Analytics
Media mix modeling
Offer optimization
Attribution modeling
Performance reporting and analytics
Workshops
Through our targeted strategic workshops, we do more than just identify challenges and rank pressing issues - we also harness both internal and external insights. This unified approach encourages idea generation, synchronizes stakeholders, and crafts efficient action plans. As a result, we propel your business towards its goals with unparalleled transparency and determination.
Journey Maps
Collaborating with our clients to map out the customer journey sheds light on the entire customer lifecycle, offering valuable insights into crucial interactions and moments that matter. Following this, we translate these insights into practical actions - either implementing innovative strategies or reinforcing existing methods that have proven to be most effective in elevating the customer experience, engagement, and brand allegiance.
Data Analytics Dashboards
Transform intricate data into comprehensible, actionable insights. Through user-friendly visual presentations that tie together disparate sources of truth, you'll be equipped with the power to make educated decisions that optimize your operations and confidently fuel your business growth.
Our Clients Include
Work With an Agency That’s Built Different
MERGE is built different to deliver storytelling through technology. Let’s talk about how a human approach to data-driven marketing can elevate your brand, captivate customers, and change lives.
What Our Clients Say
A short while ago, we took a pause and said, ‘you know, if we want to do this brand effort right we'll need additional research and really spend the time doing that.’ And it’s been more than worth it. Thank you.
Chief Marketing Officer, Leading Financial Services Firm
MERGE has been a key partner to the acceleration of our brand to one of the fastest-growing in the overall category. Their partnership in developing strong strategy and breakthrough creative is priceless to our team.
Chief Marketing Officer, QSR Restaurant Brand
The strategy team at MERGE helped us with utilizing customer insight and stakeholder workshops to inform a multi-year roadmap – including marcom, experiential and content improvements – to truly differentiate our B2B awareness and acquisition strategy and capture market share in a crowded space.
Chief Marketing Officer, Leading Accountable Care Organization
Our Leadership
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Our Latest Insights
Thought leadership from MERGE's subject matter experts.