Consumers are taking control of their health. They have more data, more choices, and less patience for outdated systems. MERGE's recent panel discussion breaks down what’s happening and what brands need to do to stay relevant.
Stephanie Trunzo, CEO of MERGE, leads a conversation on why 82 percent of consumers now put wellness first. Oracle executive and author Shanna Adamic shares how she fought for her own diagnosis after being dismissed by doctors for years. While MERGE Chief Growth Officer, Stacey Hawes, explains why brands with the wrong messaging will lose consumer trust.
Wellness is no longer reactive. It’s personal, data-driven, and intentional. The brands that fail to meet consumers where they are will fall behind.
For more, check out the full-length video below of our panel discussion: