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Food

Stay fresh with agile creative, cultural insight, and personalization that keeps customers coming back for more.

Fresh stays first

Our omnichannel strategies keep you ahead of shifting tastes and trends — scaling performance to launch faster, bring guests back more often, and deliver culturally tuned experiences from pantry to plate.

Focus areas

Omnichannel agility

Activate content across digital, in-store, and delivery channels — fast.

Personalization at scale

Turn data into dynamic offers, tailored journeys, and smarter loyalty.

Brand relevance

Build emotional connection through wellness, culture, and community.

Journey optimization

Map crave-to-cart moments to drive conversion and repeat visits.

Recent case studies

Subway

Refreshing the Eat Fresh Experience

Subway® needed a made-to-order strategy for their consumer purchase journey in 20k+ locations. Whether in line or online, we loaded our Footlong strategy with smart insights, balanced creative, and deep understanding of the modern consumer to refresh the experience and accelerate growth for the brand.

Kroger

Achieving a 35% Time Savings in Marketing Operations Workflows

Learn how a national grocery retailer achieved a 35% time savings in marketing operations with MERGE, enhancing efficiency, project management, and personalization.

Bloomin' Brands

Driving Traffic for a Global Casual Dining Brand Portfolio

Home to a family of unique, founder-inspired restaurants, Bloomin’ Brands is one of the world’s largest casual dining companies. As a strategic agency partner for three of their household names, we’re helping Bloomin’ Brands boost traffic and bring people together through key insights, strong strategy, and irresistibly appetizing creative content that captures guests’ attention and drives purchases.

MERGE has been a key partner in the acceleration of Marco’s to one of the fastest-growing national pizza brands. Their partnership in developing breakthrough creative and strong national media strategy is priceless to our team.
Chris Tussing, Chief Marketing Officer, Marco’s Pizza
Work with an agency that’s Built Different.
MERGE is Built Different to deliver storytelling through technology. Let’s talk about how a human approach to data-driven marketing can elevate your brand, captivate customers, and change lives.
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Recent insights

How Wellness Trends Are Transforming Consumer Behavior

Consumer trust, product innovation, and personalized communications are paramount as brands seek to meet the rising demand for wellness solutions. Understand the key trends, challenges, and strategies shaping the ever-evolving health and wellness market.

Master Personalization: A Strategic Guide to Scaling Effectively

Ready to unlock the power of personalization? Explore MERGE's new guide designed to help brands deliver seamless cross-channel experiences, transform consumer engagement, and drive meaningful results.

Optimize Your Tech for a Connected Restaurant Experience

Learn how restaurant brands can streamline their tech ecosystem and boost customer experience with the right people, processes, and technologies.