We put the Merge sphere logo in Mmmmm

Because we know that people eat with their eyes, we elevate the food appeal to create work that feeds customers' appetites and keeps them craving even more.

Feast Your Eyes

From snack-sized content to four-course creative meals, we know how to whet the appetite of your customers. Add to the recipe leveraging all flavors of delicious data to drive insights, analysis and optimization, and we can keep them coming back for more.

Carrabba's Italian Grill

Carrabba’s isn't just an app; it's a gathering place, uniting people through a shared love for great food, personalized experiences, and the joy of coming together. We revamped Carrabba's mobile app to speak to long-time fans and new customers alike – highlighting value and new occasions. Relaunched through an omnichannel marketing campaign, this Italian celebration offers enticing incentives and benefits at crucial moments of truth.

Marco's Pizza

With a fresh visual identity, a smart, nimble national media strategy, and a breakthrough creative campaign, we’ve helped Marco’s become America’s Fastest Growing Pizza Chain and on their way to #4 in the pizza category.

Grab a slice

BurgerFi

Serving up breakthrough creative and a premium value strategy, we delivered a 60% increase in sales and the highest-ever same-day loyalty signups for a brand that was craving to build awareness and unite Burger Lovers everywhere.

Bistro Favorites

To delight the hearts and stomachs of foodies everywhere, we brought handcrafted and hand seasoned flavor to the lunch meat aisle through a fully integrated “Makin’ Faves with Bistro Favorites” campaign that after just one year in market, drove dollar share growth of 15%.

▶ Pile it high

Marley Coffee

Despite its iconic namesake, Marley Coffee had low awareness among younger consumers. Through our “Unite for the Love of Coffee” campaign platform, we generated a 30% lift in brand awareness through out-of-home, social, and brand activation. Peaking with an event on the beloved and relevant 4.20 holiday.

▶ Breathe it in

CREATE BREAKTHROUGH CREATIVE

Through storytelling we build a deeper emotional connection with guests at every point in the journey.

INCREASE SALES & AUV

All to stimulate brand preference, drive traffic, build loyalty and drive purchase.

CREATING A FRICTIONLESS EXPERIENCE

Through technology we build a mobile-first, personalized experience with each interaction for every guest.

Our Food Clients

 

Winning the Numbers Game

Clients Results

1K+

Marco's Pizza stores nationwide, riding their best-ever year of sales.

 
72%

Land O’ Frost Premium increased purchases 72% over three years while competing against giant brands.

 
4x

Marco’s Pizza media strategy increased same-store sales at 4x the category rate.

 

MERGE has been a key partner in the acceleration of Marco's to one of the fastest-growing national pizza brands. Their partnership in developing breakthrough creative and strong national media strategy is priceless to our team.

Chris Tussing, Chief Marketing Officer, Marco's Pizza

MERGE is much more than other agencies. They play a key role in building our brand strategies, developing key consumer insights and then building forward-thinking marketing plans that drive our businesses from the shelf into the shopping cart.

Mark Miller, Vice President, Marketing and Innovation, Land O'Frost

Leadership Team

Industry Insights