Uncommon Capabilities

While the industry typically creates siloes, we’re all about bringing the thinking, and people, together.

BUSINESS STRATEGY

Business Model Refresh
Membership Strategy/Value
Proposition
Non-Dues Revenue
Product and Service
Development
Young Member/Millennial
Strategies
Organizational Redesign
Research

BRAND

Brand Positioning
Brand Communications Strategy & Planning
Brand Metrics & Analytics
Brand Architecture
Research including
Creative Testing

CREATIVE

Concepting
Copywriting
Design
Collateral
Packaging & POS
Digital, Broadcast & Print
Brand Identity
Direct Response

MEDIA SERVICES

Integrate Paid, Earned
& Owned Channels
Research
Planning
Buying
Stewardship
Digital Tech
Social
Promotions & Partnerships
Community Management

TECHNOLOGY

Technology Infrastructure
Consulting
UI & UX Design
Backend Development
SEO
Responsive & Mobile Websites
Marketing Automation
Content Management Systems
Digital Asset Management
Ad Builder Platforms
Social Programs & Apps
iOS, Android & Windows Apps
eCommerce

MARKETING

Membership Brand
Development
Member Acquisition & Renewal
Product & Service Marketing
Segmentation & Targeting
Membership Relationship
Management (CRM)
Research

PLANNING & EXECUTION

Business & Operational Planning
Strategy Road Mapping
Member Journey Mapping
Organizational Change
Management
New Product Launch

Merge Design

Unique Specialties

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Elevated Brand Design

We live in a user-centric world, where design is everything. Our brand design teams know how to develop fluid brand design that spans the traditional and digital spectrum. It isn't always easy, but it's critical.

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Deep Enterprise Tech

Clients need partners who truly understand how to navigate the ever-changing technical world. Our development team understands how to devise not only technical strategies and consultative recommendations, but also how to then actually build the enterprise solutions to support them.

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Professional Health

Because we have unsurpassed global pharmaceutical, life sciences, diagnostics and biotech industry experience, we have an unbeatable formula for success. We listen and digest the problem, then translate it into solid executions that produce quantifiable results. It sounds simple, because for us, it is.

Interested?

You do business in a complex, ever-changing world. Simple solutions can be powerful. So, let’s get right to it:

Need help? We’re ready. Let’s talk.

Get in touch

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Chicago

34 degrees

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Boston

39 degrees

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Atlanta

55 degrees